Reebok “Storm The Court”#
Imagining the branding removed from the ad and you wouldn’t notice that it’s a commercial for Reebok, but the concept showing that the 90s are cool again and that the brand, too, could be seen as kind of cool again, is definitely bold. This film shows a basketball game being interrupted by an obviously uninvited someone who stops the hoopman in his tracks. Pay-off: Sport The Unexpected.