Renault
Publicis Conseil, Paris
[1.22.025]
More Info
RENAULT E-TECH
Hard to explain, easy to understand
In this light hearted spot for Renault E-Tech, an
engineer finds it difficult to explain to his family
and friends about exactly what it is he does
for a living. Despite the science involved in
his job, when the benefits of the E-Tech hybrid
technology are felt by the driver of the car, the
complications become easy to understand.
- Client Renault
- Ad Agency Publicis Conseil, Paris
- Creative Director Marcelo Vergara
- Art Director Raphael Halin
- Copywriter Benjamin Sanial
- Production Company Prodigious
- Director Nacho Gayan
More: Renault
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