Renault Laguna [00:30]# The conventional-enough message of this spot for the Renault Laguna – a car taht meets the needs of all family members, i.e. the father just loves to drive, the mother wants them to be together, the child wants a car that isn’t ugly – is presented in an almost Godard-like fashion. The family scenes are set in an improbable, desertlike landscape, images and sound don’t always match. pay-off: Laguna. Not only those who drive love cars.