Resdan
Young & Rubicam (Y&R), Brussels
[4.93.008]
More Info
Scratch and loosen. This is one single-page ad shown in three different stages. The copy that is revealed under the part that can be scratched off reads: Fight dandruff and an itchy scalp with Resdan, the anti-dandruff shampoo.
- Client Resdan
- Ad Agency Young & Rubicam (Y&R), Brussels
- Art Director Dominique Van Doormaal
- Copywriter Willem De Geyndt
- Photographer Jean Francois De Witte