Spoof new “internal operating system” from Barton F. Graf in which the analog yelling of names is used to connect and interact with coworkers across all offices.

Diego Livachoff: “An advertising agency doesn’t need the latest tools, neither the best technology, nor say that they are going to invest in an artificial intelligence system rather than spending money on advertising festivals. An agency needs ideas. If you ask me what is the idea that made me laugh all year long, I can only say this video. But I’m not really surprised, it coming from that agency.”