SAAQ
Lg2, Quebec
[2.20.025]
More Info
SAAQ “It Has To Stop” A cinematic spot to highlight the dangers of cell phone usage while driving showing a loop of accidents. The makers used a mix of different techniques to recreate brutal collisions – photography, CGI, traditional retouching, composition, and 3D mapping – which makes the spot even more worth watching.
- Client SAAQ
- Ad Agency Lg2, Quebec
- Creative Director Luc Du Sault
- Art Director Jean Lafreniere
- Copywriter Andrée-Anne Hallé
- Production Company StaubFilms
- Director Staub Photography Inc., Montreal
More: Lg2 Quebec
[1.24.038]
1/4
[1.22.134]
1/2
[5.19.085]
1/2
[3.19.048]
1/3
Lurzer’s Archive
Log In
1/ 0
Images
Prev
Next
SAAQ
Your cart is empty
Put the world's most renowned curated archive at your fingertips
Unlock full 24/7 online access to over 40 years of groundbreaking creativity. Enjoy unlimited searches, exclusive digital content with special reports and insights, interviews with global creative leaders, and priority access to newly selected work in the Archive. Stay inspired, wherever you are.