Safely Home, Western Cape Department of Transport
Young & Rubicam (Y&R), Cape Town
[3.16.176]
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Safely Home – Western Cape Department of Transport “The First Kiss”#
Teenagers who have just met at a party find that, frustratingly, other people keep getting in the way of their first kiss. Later on, just as they are making another attempt, they are involved in a fatal crash. A commercial for Safely Home urging people to “buckle up.”
- Client Safely Home, Western Cape Department of Transport
- Ad Agency Young & Rubicam (Y&R), Cape Town
- Creative Director Graham Lang, Gareth Cohen, Nkanyezi Masango
- Art Director William Boyes
- Production Company Egg, Cape Town
- Director Jason Fialkov