Sainsbury’s
Wieden + Kennedy, London
[2.17.047]
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Sainsbury’s “Food Dancing”
An unusual approach from Sainsbury’s that abandons conventional commercial formats.
We are given insight into its customers and what they get up to in their kitchens when fixing a meal. They dance, sing, and … er, yes, also do some cooking.
- Client Sainsbury's
- Ad Agency Wieden + Kennedy, London
- Creative Director Scott Dungate, Sophie Bodoh
- Art Director Karen Jane
- Production Company Knucklehead, London
- Director Siri Bunford
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