Samsonite “Chefs”
So what might the contents of a case packed by a top chef or movie director look like? Well, that’s just what we get to see in this Samsonite campaign. In the case of chef Jamie Bissonnette, a lot of pots, pans and other utensils are all very tightly packed together, while filmmaker Barry Frechette is carrying all kinds of cameras, lenses and movie–related material.