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Samsonite
Leo Burnett, Chicago
[4.91.067]
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Samsonite “The Crowning Jewel” & “Big Head” [00:15]# Two commercials to launch the line of Samsonite bags for young people. Within a framework of colorful wacky visuals in which we catch glimpses of what “Sammies” really look like, elderly ladies appear on black and white footage that seems to have been retrieved from the dustbin uttering dubious fashion statements.
- Client Samsonite
- Ad Agency Leo Burnett, Chicago
- Art Director Mark Oosthuizen
- Copywriter John Condon
- Production Company Celluloid film, Denver
- Director James Wahlberg
More: Leo Burnett Chicago
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