![Shape](https://www.luerzersarchive.com/wp-content/uploads/1999/01/10291.jpg)
Shape
Jung von Matt, Hamburg
[1.99.106]
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Shape, 2 spots [01:00]#
Nude women posing in front of the camera, while a FVO expresses their thoughts, such as: One doesn’t have to look like an anorexic model, doesn’t have to appear on the cover of a magazine, or wear better fitting clothes. All one needs is a body to feel comfortable in. Claim: “Shape – the new magazine for women who want to be in shape.”
- Client Shape
- Ad Agency Jung von Matt, Hamburg
- Art Director Raphael Hünig
- Copywriter Oliver Voss
- Production Company Simon Eakhurst Rogue
- Director Glen Luchford
More: Jung von Matt Hamburg
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