SickKids Foundation
Cossette, Toronto
[5.21.137]
More Info
SickKids Foundation “Be A Light”# We can all help fight the dark cloud of childhood illness. Built in 1947, SickKids is simply too old of a facility to keep up with the ever-evolving threat of childhood illness. We needed to create a campaign that would rally people to become monthly donors, and help build a new, state-ofthe- art childrens’ hospital.
- Client SickKids Foundation
- Ad Agency Cossette, Toronto
- Creative Director Peter Ignazi , Craig McIntosh , Jaimes Zentil
- Art Director Andrea Romanelli
- Copywriter Jon Taylor
- Production Company Scouts Honour
- Director Mark Zibert
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