Skoda Superb: “Electrically Operated Boot” [02:03]# An innovation available in the new Skoda Superb is its remote-controlled trunk. So how does one invite people sitting at home in front of the TV to sample the benefits and convenience of such a feature? Well, separate ads aired simultaneously on the two publicly controlled channels in Poland, one showing the Skoda with closed trunk, the other the exact same car with open trunk. Viewers watching Channel 1 were asked to press 2 on their remote if they wished to open the trunk … That’s just how easy things can be!