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SNCF
TBWA, Paris
[2.19.045]
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SNCF “Fireworks”#
The film showcases the successive blooming of a multitude of flowers. Five images taken every 5 seconds, day and night, coming together to produce a total of 14 000 images per flowers, were recreated in time lapse photography Fifty varieties of flowers and more than 200 hours of shots were necessary for the filming. Pay-off of this commercial for the French National Railways: Respect the planet, go by train.
- Client SNCF
- Ad Agency TBWA, Paris
- Creative Director Benjamin Marchal, Faustin Claverie
- Art Director Lena Monceau, Julia Deshayes
- Copywriter Lena Monceau, Julia Deshayes
- Production Company TBWAElse, EDDY.TV
- Director Caravan Prod
More: TBWA Paris
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