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Sneakerpedia

SapientNitro, London

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Sneakerpedia is designed to be the Wikipedia for sneaker aficionados. The landing page features an overview with photos and
descriptions (brand, model, colors, year …) of what are mainly older models. Users can post comments on photos, and tag them with “own it” or “love it.” And there is even a search engine and blog keeping fans supplied with the very latest sneaker news.

Will McGinness: “Sneakerpedia is an online ‘Wikipedia’-esque directory of sneakers completely generated by users and has attracted more than 6MM likes worldwide.”

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Sneakerpedia is designed to be the Wikipedia for sneaker aficionados. The landing page features an overview with photos and descriptions (brand, model, colors, year …) of what are mainly older models. Users can post comments on photos, and tag them with “own it” or “love it.” And there is even a search engine and blog keeping fans supplied with the very latest sneaker news.

Will McGinness: “Sneakerpedia is an online ‘Wikipedia’-esque directory of sneakers completely generated by users and has attracted more than 6MM likes worldwide.”

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