Snickers
BBDO, Moscow
[1.08.018]
More Info
Snickers “Rugby” (00:42) #
The futuristic setting of this Russian spot
for Snickers is a “cemetery” for dead aircraft, in which dread-inspiring, robot-like
monsters get together for a rugby match.
What follows is a bitter battle for a turbine which, in this particular case, acts as
the ball. One monster is able to fight his
way forward, clearing a path through the
field, yet is hit by a hostile bullet in the
melee, temporarily morphing into a
human figure who, after taking a bite
from a Snickers, changes back into an
energy-packed rugby monster and
resumes the fight.
- Client Snickers
- Ad Agency BBDO, Moscow
- Art Director Andrey Ivanov
- Copywriter Nikolay Megvelidze
- Production Company Spy Films, Toronto
- Director Steffen