Sociedad Estatal Loterías y Apuestas del Estado
Leo Burnett, Madrid
[1.18.046]
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Sociedad Estatal Loterías y Apuestas del Estado “The Spanish Christmas Lottery”
An otherworldly woman called Danielle lands on earth from somewhere out in space and strolls around with a dog she finds, looking at
us humans. Pondering the nature of “luck,” she meets a guy – called Daniel – standing in line to buy a lottery ticket. They fall in love but she “goes missing” – with one of the two winning tickets. Naturally, however, Danielle and Daniel are reunited …
- Client Sociedad Estatal Loterías y Apuestas del Estado
- Ad Agency Leo Burnett, Madrid
- Creative Director Mercedes Lucena , Iñaki Martikorena , Gaston Guetmonovitch
- Art Director Sergio Garcia , Javier López Canle , Juan Frias
- Copywriter Jorge Castro , Federico Botella
- Production Company Caviar Content, London , Caviar Content, Los Angeles
- Director Alejandro Amenábar
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