Sony
Stink Digital, London
[4.16.151]
More Info
Sony “TKO”#
Sony’s new Action Cam take us off into the world of boxing and the workouts needed to prepare for a bout. Playing to pulsating beats that build to a crescendo, and filmed using the subjective camera technique, the black and white commercial culminates with the opponent hitting the canvas in a technical knockout, aka “TKO.”
- Client Sony
- Ad Agency Stink Digital, London
- Director Greg Hackett