Sony Bravia: “Braviadome” [01:00]# A spectacular spot for the Sony Bravia made using an outsized zoetrope constructed in Venaria near Turin in Italy. A forerunner of cinematography, the zoetrope was an optical device in which individual images were painted on the inside of a drum which, when revolved, showed a moving image through slits cut into it. Inside this particular one, we see a footballer. Super: “The smoothest picture ever.”