Sony “Toy Car” & “Snake Man” [00:10]# A red sports car enters the frame from the right. We then discover that it is just a miniature model of a car as it is being pushed by a hand. The hand then proceeds to open the car’s trunk and takes out the new Sony camcorder. In the second spot in the series we see a man filming with the camcorder. When the camera pulls back we see that this man is a kind of “snake man” sitting folded up in a tiny square glass box. Claim: Sony Handicam. When High Technology doesn’t take up space.