Sorbent
Clemenger BBDO, Melbourne
[4.08.017]
More Info
Sorbent Toilet Paper: “Homecoming” [00:45]# When a boy who went missing at the age of 15 suddenly reappears, now a grown man, the situation is little short of a sensation. As it subsequently emerges, he was raised by wild dogs. On entering his parents’ home for the first time in a long while, everything seems very strange. Yet he does not really seem to have missed it all that much. Until, that is, he sees a roll of Sorbent toilet paper, and is unable to hold back his tears of joy. Endline: “With Sorbent you never have to rough it again.”
- Client Sorbent
- Ad Agency Clemenger BBDO, Melbourne
- Art Director Tom Martin
- Copywriter Julian Schreiber
- Production Company MJZ/Walkabout Films, Melbourne
- Director Tom Kuntz