Spontex
Jung von Matt, Hamburg
[4.98.102]
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Spontex “Test” [00:30]#
“Of what use is a man in the kitchen?” Asks the woman in this commercial – and proceeds to find the answer by staging quite an unusual test. As her demonstration shows, compared to the new two-in-one Spontex sponge, the man performs much worse. Fortunately, we never learn how he compares to a toilet brush. Claim: “Smarter. Clean. Spontex.”
- Client Spontex
- Ad Agency Jung von Matt, Hamburg
- Art Director Uli Guertler
- Copywriter Frank Dovidad
- Production Company Rose Hackney Barber, London
- Director Carl Prechezer