Sprite “Actors” + “Subliminal Advertising” [00:30]# “Image is nothing. Thirst is everything. Obey your thirst.” Is the underlying motto of this campaign for Sprite. It is illustrated in the individual commercials in a variety of ways. In “Actors,” what initially appear to be your average clichéd tough talking homeboys plugging a soft drink turn out to be temperamental divas screeching at the director for “breaking their concentration,” and threatening to repair to their trailers when he dares to point out to then that the can is upside down. In the second spot, we see a close-up of a glass of some clear soft drink filled with ice-cubes. A sultry FVO asks us if we see a beautiful naked woman smiling at us hidden in these ice cubes. “if you do,” she adds sarcastically, ” you probably need a girlfriend.”