St Mungo´s Charity for the Homeless
Young & Rubicam (Y&R), London
[3.97.117]
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St Mungo´s Charity for the Homeless “Remember me?” [01:00]# A homeless man appears on the screen in the cinema. Some people might have noticed and ignored him when they entered the cinema.
With them not being able to ignore him now, he tells us how St Mungo´s has helped him and countless other homeless people to get off the streets and even find jobs. After the film, he can be found outside again, collecting donations for the charity.
- Client St Mungo´s Charity for the Homeless
- Ad Agency Young & Rubicam (Y&R), London
- Art Director Richard Denney
- Copywriter Dave West
- Production Company Tony Kaye & Partners, London
- Director Marc Williams