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SureCheck

Leo Burnett, Sofia

[3.05.119]

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SureCheck “Storks” (00:30) #
A troop of “stork soldiers” are reporting
for morning roll call, bellowing
out a rather unusual marching tune. The
lyrics to the song shed a little light on
proceedings, for what this odd bunch is
chanting are the words from the patient
information leaflet that comes with the
SureCheck pregnancy test. The stork
should, after all, continue to be the first
to announce news of a forthcoming
happy event – and the strict “Stork
Commander” in the SureCheck company
will ensure that this principle continues
to be adhered to.

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SureCheck “Storks” (00:30) # A troop of “stork soldiers” are reporting for morning roll call, bellowing out a rather unusual marching tune. The lyrics to the song shed a little light on proceedings, for what this odd bunch is chanting are the words from the patient information leaflet that comes with the SureCheck pregnancy test. The stork should, after all, continue to be the first to announce news of a forthcoming happy event – and the strict “Stork Commander” in the SureCheck company will ensure that this principle continues to be adhered to.

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