Tangerine
Rethink Communications, Vancouver
[2.23.225]
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TANGERINE
Jumping Through Hoops #
In the dreary world of this film, jumping through hoops is not only a phrase but a way of life. After our protagonist monotonously jumps through metal hoops in his work and home life, he climbs a (literal) corporate ladder to more optimistic heights. This all works as a visual metaphor for the simplicity that Tangerine brings to digital banking.
- Client Tangerine
- Ad Agency Rethink Communications, Vancouver
- Creative Director Randy Stein, Aaron Starkman, Mike Dubrick
- Art Director Max Bingham
- Copywriter Brendan Scullion
- Director Nick Ball
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