Tetley’s Bitter “Fancy Dress” (01:10) #
Alexander the Great would go green
with envy at the sight of this army riding
through the English countryside. And a
particular object of his envy would be
their leader, resplendent in suit of armour
and a billowing red cape. A single
wave of his hand and hundreds of warriors
rein in their horses, the journey
being complete. The big “King” dismounts.
Facing him, however, is not an
opposing army of knights but a small
pub in which a fancy dress party seems
to be in progress. Yet his own garb puts
the Marilyn Monroe lookalike decidedly
in the shade. “Don’t do things by half.”
is thus the pay-off of this ad for Tetley’s
Bitter – “Smoothness and flavour.”