Human dance moves are beamed in real time to a traffic light, the little dancing man helping pedestrians to while away the time while waiting for ‘Red’ to pass.

Razvan Capanescu: “Campaigns designed to catch the attention of absentminded pedestrians (who always think they will get away with crossing the street whenever) have been done since forever. But they are not as much fun as this one. Featuring a set-up that lets you choose the music and records dance moves in real-time. Excellent!”