The New York Times, New York
Droga5, New York
[4.19.103]
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The New York Times “The Truth is Worth It: Fearlessness”# As commercials go, these films for The New York Times are so next-level that they just about dwarf anything done by the competition. Utterly deservedly, they were awarded a Black Pencil, D&AD’s very highest distinction, and took home 10 Lions this year, including a Grand Prix in Film and Film Craft. In each of them, one of the paper’s reporters is determined to uncover the truth – and goes to quite inconceivable lengths to do so. Pay-off: The truth is worth it!
- Client The New York Times
- Ad Agency Droga5, New York
- Creative Director Toby Treyer-Evans , Laurie Howell
- Art Director Jackie Moran
- Copywriter Chase Kimball
- Production Company Furlined, Santa Monica
- Director Jesse Brihn