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The Open Laters

Garabato MullenLowe, Asunción, Paraguay

[03.24.124]

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Lomiteros are the undisputed kings of late-night hunger in Asunción. But when the sun rises and their grills are turned off, where do the ones who save us from going home hungry go to eat?
To promote Burger King Paraguay – Open Late service, we created a campaign that unveils one of the best-kept secrets of these nocturnal hunger heroes.
If the masters of the night choose us, there must be a reason.

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