The Peres Center for Peace
BBR Saatchi & Saatchi, Tel Aviv
[4.12.151]
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The Peres Center for Peace: “Blood Relations” [03:00]# A blood donor campaign staged by the Peres Center for Peace, in which Palestinians and Israelis give blood for one another while lying next to each other.
- Client The Peres Center for Peace
- Ad Agency BBR Saatchi & Saatchi, Tel Aviv
- Creative Director Eran Nir, Tomer Gidron
- Art Director Nathan Freifeld
- Copywriter Shachar Aylon
- Director Guy Michael
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