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JWT (J. Walter Thompson), Paris

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To combat peddlers of fake news, French newspaper Libération created a search engine powered not by algorithms from Silicon Valley but research conducted by its own journalists, thus creating the slowest but most reliable search engine.

João Coutinho: “Libération created a human search engine to fight fake news. The site was aimed to be a source of knowledge and facts to fight disinformation spread during the French election.”

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To combat peddlers of fake news, French newspaper Libération created a search engine powered not by algorithms from Silicon Valley but research conducted by its own journalists, thus creating the slowest but most reliable search engine.

João Coutinho: “Libération created a human search engine to fight fake news. The site was aimed to be a source of knowledge and facts to fight disinformation spread during the French election.”

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