This spot for The Samaritans demonstrates
just how absurd it is not to ask
for help when in need. An almost classic
scene in a restaurant: a patron is enjoying
his meal when, suddenly, something
gets stuck in his throat. On the
point of choking, he tries to loosen the
morsel lodged in his craw. Yet when the
waiter offers to assist, he merely writes
a note on the napkin asking for the
cheese board. Tagline: “Don’t be afraid
to ask for help.”