The Selfie Speeding Sign
Duval Guillaume, Antwerp, Belgium
[6.14.002]
More Info
Photo portraits presented on a billboard that react to speeding vehicles as they whizz by.
Razvan Capanescu: “Putting selfies to good use. Yes, please! Moreover, the site also touches an immutable truth about our nature – humans react better to human faces than they do to machines or any other type of signage.”
- Client City of Antwerp
- Ad Agency Duval Guillaume, Antwerp, Belgium
- Creative Director Geoffrey Hantson , Katrien Bottez
- Art Director Olaf Meuleman , Ad Van Ongeval
- Copywriter Sophie Jadoul , Piet Wulleman