The Wall Street Journal
The&Partnership New York
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The Wall Street Journal “Read Yourself Better”#
Journalism should not be drowned out by clickbait and The Wall Street Journal wants people to challenge themselves to get information from high quality, trustworthy sources. The WSJ temporarily removed its paywall in November to show more people that good journalism is worth paying for. This spot is a colorful representation of how hard it is to read past the memes, hashtags and algorithmically-selected news stories, so we can make our own decisions based on the facts.
- Client The Wall Street Journal
- Ad Agency The&Partnership New York
- Creative Director Justin Ruben
- Art Director David Tomkins
- Copywriter Simon Philion
- Production Company MJZ, Los Angeles
- Director Juan Cabral
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