Thinkbox: “Psychiatrist” [01:00]# An amusing spot for Thinkbox, the marketing body for commercials appearing on TV in the UK. It shows us what effect 30 seconds can have in the minds of viewers. A patient seeing a psychiatrist is under hypnosis and being told to imagine places of happiness. For this guy, all these must definitely have occurred during his childhood, since familiar advertising slogans of the ‘80s (“Just one Cornetto,” Sugar Puffs Cereals: “Tell them about the honey, mummy!“ …) begin to cascade from his lips. Super: “Funny how 30 seconds can last a lifetime. Television. Where brands get their breaks. Find out at www.thinkbox.tv.”