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Bartle Bogle Hegarty (BBH), Singapore

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TOUCH
The Human Touch # Paired with a poignant cover of The Killer’s hit song Human, this futuristic spot for Singapore charity TOUCH follows a robotic assistant, Alfie, who learns the true value of human connection. With acclaimed director Roslee Yusof be- hind the lens, the story proves that though technology may develop, compas- sion and connection will remain the priority for TOUCH Community Services.

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TOUCH The Human Touch # Paired with a poignant cover of The Killer’s hit song Human, this futuristic spot for Singapore charity TOUCH follows a robotic assistant, Alfie, who learns the true value of human connection. With acclaimed director Roslee Yusof be- hind the lens, the story proves that though technology may develop, compas- sion and connection will remain the priority for TOUCH Community Services.

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