Toyota Prius
Saatchi & Saatchi, Sydney
[2.14.014]
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Outdoor campaign for the Toyota Prius designed to demonstrate its ecofriendly philosophy: all billboards were made from naturally occurring materials found in the respective area.
- Client Toyota Prius
- Ad Agency Saatchi & Saatchi, Sydney
- Creative Director Damon Stapleton
- Art Director Nils Eberhardt
- Copywriter Veronica Copestake
- Typographer Pierre-Antoine Gilles
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