The ideas that kids come up with while
splashing around in a bathtub is demonstrated
in the new spot for Toys “R” Us.
Using a plastic sea monster and a toy
princess, the little child in the tub acts out
a dramatic motion picture scene, with a
parallel movie world subsequently
unfolding as pirates in a submarine enter
the set. Science fiction with a very real
twist to it – at least in the mind of the
child. Endline: “Toys “R” Us – Time for
Childhood.”