![Treo (Pfizer)](https://www.luerzersarchive.com/wp-content/uploads/2007/01/36956.jpg)
Treo (Pfizer)
Garbergs, Stockholm
[1.07.036]
More Info
Treo “Psshhyy” (00:35) #
Day-to-day life is somewhat of a headache for the unlucky souls in this commercial. Constantly accompanied by his
little son – who goes around making a
strange hissing sound – a man is struck
by the many slings and arrows of everyday fortune: the car is being towed, a
motorboat out at sea whose engine refuses to start, and playing football knocking every single glass off the table with
just one shot. At the end, we discover
why the little boy, when confronted with
these situations, always makes the hissing sound. It is the sound of the Treo effervescent anti-headache tablet dissolving
in a glass of water. Tagline: “Headaches
can suddenly appear.”
- Client Treo (Pfizer)
- Ad Agency Garbergs, Stockholm
- Art Director Lotta Marlind
- Copywriter Stefan Pagreus
- Production Company Bacon CPH, Copenhagen
- Director Martin Werner
More: Garbergs Stockholm
Lurzer’s Archive
Log In1/ 0
Images
Treo (Pfizer)
Your cart is empty
Put the world's most renowned curated archive at your fingertips
Unlock full 24/7 online access to over 40 years of groundbreaking creativity. Enjoy unlimited searches, exclusive digital content with special reports and insights, interviews with global creative leaders, and priority access to newly selected work in the Archive. Stay inspired, wherever you are.