Twitter “#EmpiezaConEllos: Spot, Mupi, Revista” Inspired by the horrifying fact that Twitter users look at their phones up to 100 times a day. If the Twitter app is opened so frequently, why not put your ads on it? We see three scenarios in which people look at ads – billboards, flyers and TV – as if they were looking at their phones. Pay off: “Twitter is a unique place, where advertisers have the chance to reach their audiences when they are most receptive.”