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MullenLowe, Singapore

[6.17.091]

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Clear “Bullish Boss”
A vivid illustration of how dandruff can be caused by stress is provided in this spot for
Clear anti-dandruff shampoo. In black-and-white commercials, first a bride and then a “bullish” boss get so mad they almost explode with anger, finally smashing down phone and floral spray in sheer frustration. They subsequently shrink to become miniaturized figures, discernible only as white specks on dark hair.

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Clear “Bullish Boss” A vivid illustration of how dandruff can be caused by stress is provided in this spot for Clear anti-dandruff shampoo. In black-and-white commercials, first a bride and then a “bullish” boss get so mad they almost explode with anger, finally smashing down phone and floral spray in sheer frustration. They subsequently shrink to become miniaturized figures, discernible only as white specks on dark hair.

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