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Tiempo BBDO, Barcelona

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ANDA “Manganeses” [00:45]# A spot showing original footage from a festival in the Spanish town of Manganeses where it is part of the cultural tradition to hurl a live goat from the bell tower. Chilling pictures of the violent act are contrasted with the information that the town does not own any cultural institutions such as a museum or a library. The spot pledges to stop cruelty to animals at public fesivals and invites people to join ANDA, the National Association for Defense of Animals.

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ANDA "Manganeses" [00:45]# A spot showing original footage from a festival in the Spanish town of Manganeses where it is part of the cultural tradition to hurl a live goat from the bell tower. Chilling pictures of the violent act are contrasted with the information that the town does not own any cultural institutions such as a museum or a library. The spot pledges to stop cruelty to animals at public fesivals and invites people to join ANDA, the National Association for Defense of Animals.

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