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Bilindustriforeningen “Hitch-hiker,” “Bed” + “Safari” [00:45]#
This series of amusing spots highlights the problems people without a driver’s license can face. In the first commercial, a young man turns transvestite in order to find someone who might give him a ride into town on a Saturday night. The second spot focuses on the difficulties a young couple shopping for port their purchases home. And finally, in a rather macabre turn, a young man decides to visit a safari park even though he does not have a driver’s license – thus no car either.
- Client Billindustriforeningen
- Art Director Kjell Martinsson
- Copywriter Edwin von Werder
- Production Company Forsberg & Co, Stockholm
- Director Patrik Forsberg
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