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A contraption headed by a cyclist, who first has to oil his parts, provides power for an eccentric construction culminating in a kettle that emits a cloud of steam. This sails out of the window, into the sky and causes a downpour. A gigantic city with skyscrapers rises from the ground. The message of this commercial: Oiling the wheels of industry is the job of Banque nationale de Paris. Now BNP will be privatized and you can become a shareholder. Pay-off: Let’s grow beg together.