“Women” [00:45]# A quick succession of shots depicting a cross section of Australian women talking to the camera. Several women share one statement each picking up where the one before left off. They talk about feeling tired and run down. They suggest this could be due to worry needing a holiday being a single mother, etc. A super at the end suggest another possibility: “7 out of 10 Australian women don’t get their recommended intake of iron. ” In a balanced diet, according to another super, lean beef is one of the riches sources of iron.