Campaign
BETC, Paris
[1.91.113]
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Declathon [00:30]# We are shown the impressive series of test Declathon bags and rucksacks have to undergo in order to be declared fit for the public. A man is sent to the jungle equipped with only one Declathon bag. The fact that he survives the ordeals to follow is due solely to his bag.
- Client Declathon
- Ad Agency BETC, Paris
- Art Director Michele Thiessry
- Copywriter Michele Balaud
- Production Company Le Est En Reunion, Paris
- Director John O´Driscoll
More: BETC Paris
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