“The Pick-up” [00:40]# A man fascinated by an exotic looking beauty in a bar follows her home to disover that “she” is in fact a crossdressing “he” – wearing Hom men’s underwear under his feminine attire. The legend, “Underneath it all I’m stlli man”, is projected onto his crotch. The idea for this commercial may derive from Neil Jordan’s “Crying Game”, yet by presenting the man’s reaction to the unexpected turn of events as quite relaxed and not at all turned off, it adds a pleasant note of insouciance to the proceedings that is all its own.