Campaign
DraftFCB, San Francisco
[4.94.083]
More Info
“The Red-Eye” [00:30]# A welcome return of a technique used in the award-winning series of spots for New York´s Paramount Hotel a couple of years back. Here it is used to show an exasperating night spent in the cramped space of a commercial airliner and to point to the fact that Levi´s Dockers pants remain virtually wrinkle-free even under such confined conditions.
- Client Levis Dockers
- Ad Agency DraftFCB, San Francisco
- Art Director Beth Rokicki
- Copywriter Rubin Raj
- Production Company Le Village, Paris
- Director Pascal Baes