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DraftFCB, San Francisco

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“The Red-Eye” [00:30]# A welcome return of a technique used in the award-winning series of spots for New York´s Paramount Hotel a couple of years back. Here it is used to show an exasperating night spent in the cramped space of a commercial airliner and to point to the fact that Levi´s Dockers pants remain virtually wrinkle-free even under such confined conditions.

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"The Red-Eye" [00:30]# A welcome return of a technique used in the award-winning series of spots for New York´s Paramount Hotel a couple of years back. Here it is used to show an exasperating night spent in the cramped space of a commercial airliner and to point to the fact that Levi´s Dockers pants remain virtually wrinkle-free even under such confined conditions.

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