Campaign
Hakuhodo, Tokyo
[2.95.096]
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Nissin Cup Noodles “Rocks” + “Tree” [00:30]# Two more spots from the successful series for Nissin Cup Noodles in which the strenuous food-finding missions of our prehistoric ancestors
are contrasted with the ready availability of this fast food. In the first spot, a family of cavemen vainly try to kill a temting dinosaur prancing around in the middle distance by throwing rocks of varying size in its general direction. The efforts of a group of caveman in the second spot, who are trying to harvest the succulent fruit of a big tree, are no more successful: A giant hybrid between a kangaroo and a beaver plus its
malicious offspring com e along and stuff their faces with every single fruit on that tree. Pay-off: “Hungry? Nissin Cup Noodles.”
- Client Nissin
- Ad Agency Hakuhodo, Tokyo
- Art Director Takuya Onuki
- Copywriter Masahiko Ishij
- Production Company Tohoku Shinsha Film Corporation, Tokyo
- Director Shinya Nakjima